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dc.contributor.authorBackstrom, Lars
dc.contributor.authorPitt, Leyland F
dc.contributor.authorCampbell, Colin L
dc.contributor.authorNel, Deon
dc.date.accessioned2014-09-30T06:14:34Z
dc.date.available2014-09-30T06:14:34Z
dc.date.issued2009en_US
dc.identifier.citationBackstrom, L., Pitt, L.F., Campbell, C.L. and Nel, D. (2009). Personal acquaintances and salespeople in financial services marketing : differences between customers and friends. Journal of Financial Services Marketing, 14(1) pp. 26-39.en
dc.identifier.issn1363-0539en_US
dc.identifier.urihttp://hdl.handle.net/2328/33759
dc.titlePersonal acquaintances and salespeople in financial services marketing : differences between customers and friendsen_US
dc.typeArticleen_US
dc.identifier.rmid2006016907en_US
dc.identifier.doihttps://doi.org/10.1057/fsm.2009.5en
dc.subject.forgroup1505 Marketingen_US


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